Your loved one deserves to feel like themselves again.
The science of rapid brain healing, delivered to their door.
For the 6.7 million Americans living with Alzheimer's, depression isn't just common—it's devastating. MindRise delivers FDA-cleared brain stimulation therapy directly to your loved one's home, achieving what months of medication cannot: rapid, lasting relief in a single day.
The Hidden Crisis Affecting Millions
For families caring for loved ones with Alzheimer's, depression adds another devastating layer to an already overwhelming journey.
Why Traditional Treatments Fail
Medication Limitations
Antidepressants take weeks to work, often cause additional side effects, and interact dangerously with AD medications. Many patients see little to no improvement.
Access Barriers
AD patients struggle with transportation, unfamiliar environments cause anxiety, and frequent clinic visits burden both patient and caregiver.
Crushing Costs
Memory care costs $6,000-$12,000 per month. New AD drugs have copays of thousands. Families are financially devastated while watching their loved ones decline.
What if one day could change everything?
How TMS Heals the Brain
Transcranial Magnetic Stimulation uses FDA-cleared technology to non-invasively stimulate specific brain regions, producing rapid and lasting relief from depression.
TMS Coil
Magnetic pulse delivery
Neural Activation
Mood circuit stimulation
Magnetic Pulses
Precisely targeted magnetic pulses stimulate neurons in the prefrontal cortex—the brain region controlling mood and cognition.
Neuroplastic Changes
The stimulation triggers lasting neuroplastic changes, effectively "rewiring" depressed neural circuits back to healthy function.
FDA Cleared
TMS has been FDA-cleared for depression since 2008, with extensive clinical evidence supporting its safety and efficacy.
The Accelerated Protocol
Based on Stanford's groundbreaking SAINT protocol, our accelerated treatment delivers a full course of TMS in a single day—achieving what traditional protocols take weeks to accomplish.
*Self-pay protocol. Insurance-based protocols with different schedules also available.
70%+ Remission Rate
Clinical studies show accelerated TMS protocols achieve remission rates of 70% or higher—far exceeding the 30-40% typical of standard TMS and traditional antidepressants.
Cognitive Improvements
Beyond depression relief, TMS patients show significant improvements in memory, focus, and cognitive function—particularly meaningful for those with Alzheimer's.
Why Families Choose MindRise
We've reimagined TMS therapy specifically for Alzheimer's patients and their families—removing every barrier to life-changing treatment.
Mobile
We Come to YouOur fully-equipped mobile unit brings treatment directly to your loved one's home or care facility. No stressful travel, no unfamiliar environments—just compassionate care where they're most comfortable.
Rapid
One Day CompleteWhile traditional TMS requires weeks of daily visits, our accelerated protocol delivers a complete course of treatment in a single day. Results that take months, achieved in hours.
Proven
70%+ RemissionOur accelerated protocol achieves remission rates that far exceed traditional treatments. FDA-cleared technology backed by decades of research and thousands of successful treatments.
Compassionate
Trauma-Informed CareOur team of therapists and clinicians specializes in working with Alzheimer's patients. We understand their unique needs, anxieties, and the delicate care they require.
Everything You Need for Peace of Mind
Your Path to Relief
From first call to lasting results—here's exactly what to expect when you choose MindRise for your loved one.
Initial Consultation
We begin with a thorough phone consultation to understand your loved one's condition, medical history, and care needs. We answer all your questions and determine if TMS is appropriate.
Clinical Evaluation
Our clinician conducts a comprehensive evaluation, including depression and cognitive assessments. This establishes baselines and confirms treatment eligibility.
Treatment Day
Our mobile unit arrives at your location. Over the course of one day, we deliver 20 TMS sessions (3.5 minutes each), with comfortable rest periods between sessions.
Follow-Up Assessment
Within days of treatment, we conduct follow-up assessments to measure improvement in depression symptoms and cognitive function, comparing against baseline scores.
Ongoing Support
We provide continued monitoring and are available for maintenance treatments if needed. Most patients experience lasting relief, but we're here if refresher sessions become beneficial.
The Market Opportunity
A massive underserved market, a proven treatment, and a differentiated delivery model create an exceptional investment opportunity.
Our initial target market in Southern California alone
Of AD patients suffer from clinical depression
Our treatment costs less than one month of care
Market Dynamics
- Newer AD drugs can slow progression ~30%, but with significant side effects and high copays
- No one is focusing TMS treatments specifically on AD patients—there's no separate indication yet
- Mobile delivery removes the #1 barrier to treatment for this population
MindRise Advantages
- Partnership in place with one of San Diego's largest caregiver networks
- Discussions underway with two memory care facilities
- 4 patients on waitlist with no marketing
- Pricing below average cost of one month of memory care
The Team Behind MindRise
Experienced healthcare leaders with a proven track record in interventional brain medicine and patient-centered care.
Lincoln Fish
Co-Founder & CEO
Lincoln brings over 25 years as a healthcare executive. He recently co-founded the Neurabello Brain Center, an interventional brain medicine clinic in La Jolla. At Avadyne Health, he pioneered the concept of the PFX (Patient Financial Experience), now used by hospitals nationwide. He is a nationally recognized healthcare speaker and a graduate of the Wharton School of Finance and Commerce.
GinaMarie Pacheco
Co-Founder & Chief Brand Officer
GinaMarie was a co-founder of Neurabello and is an award-winning brand developer. In addition to creating brand and marketing strategies for multiple companies in the healthcare space, she has launched her own clothing and skincare lines. Her social media work has transformed successful lawyers into celebrities, but it is her direct to consumer marketing skills and passion for mental health awareness that will guide MindRise's approach.
MindRise was founded by the team behind Neurabello Brain Center, a leading interventional brain medicine clinic in La Jolla, California. We're bringing our expertise in TMS directly to patients who need it most.
Ready to Transform
Your Loved One's Life?
Take the first step toward rapid, lasting relief from depression. Our team is ready to answer your questions and help you understand if MindRise is right for your family.
MindRise is committed to providing the highest standard of care. All treatments are administered by licensed clinicians using FDA-cleared technology.